Club Card vs Membresi: what each one includes and who it suits

This comparison is written by Club Card. The Membresi data comes from its official pricing page, checked on October 23, 2026.

What each one is

Membresi is a platform for creating digital passes, such as loyalty cards, that the customer saves in Apple Wallet or Google Wallet. The business builds its passes online, manages its team with permissions and sees analytics. It has a single plan, monthly or yearly.

Club Card is a branded digital stamp card for coffee shops, bakeries and counter businesses in Mexico and Argentina. The Club Card team sets it up, and it comes with a CRM and a dashboard for the owner.

Point-by-point comparison

Price over a year

With published prices, Membresi yearly is $4,990 MXN, about $416 a month. Paying monthly it is $5,988 MXN. Club Card is USD 468 a year, or USD 348 the first year at the founder price, with no setup fee or lock-in.

Club Card charges in dollars and Membresi in pesos. Which one is cheaper depends on the exchange rate on the day you pay, and we do not convert it here so we do not make up a figure.

The other difference is who does the work. With Membresi you design the pass, set the rules, print the poster and train the staff. With Club Card we do that, and you also get the CRM. We estimate those pieces cost about USD 199 a month separately; this is our own estimate. The details are in the guide on how much a loyalty card costs.

Free trial versus refund

Membresi gives 30 days free without asking for a card. You can build your pass and test it before paying.

Club Card works the other way: you pay the first month and, if it does not work for you in 30 days, we refund that month. The reason is that the team does the setup from day one, so the work starts before you test.

Apple Wallet

Membresi saves passes in Apple Wallet and Club Card does not. In Club Card, iPhone customers use their card from the browser, with their code, and the stamp is added just the same.

StatCounter measures 28% iOS phones in Mexico and 13% in Argentina for September 2026. If most of your customers use iPhone, Membresi has the edge.

One pass or several

Membresi allows up to 5 active passes. That helps if you want, for example, a stamp card and a membership pass at the same time.

Club Card does one thing: the stamp card with your brand, at `<slug>.getclubcard.com`. For a coffee shop or bakery that only wants to reward visits, that is enough. Each location has its own QR, and the system allows one stamp per member per day across the whole network. Giorgini Panetteria, a bakery in Tucumán with two locations, has used it this way since September 2, 2026: one stamp per visit and a treat at 8 stamps. If you run a bakery, see the guide for bakeries.

What happens with the data

Membresi offers analytics and unlimited members.

In Club Card each member is recorded in a CRM, and the dashboard shows who comes back within 30 days and who has been away for 60. You can export the list. Promotions only reach people who agreed to receive them.

Stamps for reviews

Club Card gives 5 stamps for a Google Maps review and 2 for a TripAdvisor review, once each. This feature is not shown on the Membresi pricing page.

Who each one suits

Membresi, if:

• you need Apple Wallet;
• you want to test for 30 days without paying and set it up yourself;
• you want several passes, not just a stamp card.

Club Card, if:

• you want the card, poster and dashboard handed to you working;
• you want to collect Google Maps reviews with stamps;
• you want each customer's data in a CRM to invite them back.

How to get started with Club Card

Fill in the online sign-up, we write to confirm and we create your club. The first 20 coffee shops pay USD 29 a month for 12 months. See pricing, the Mexico guide or the comparison with more apps.

Frequently asked questions

Sources

• Membresi, pricing
• StatCounter, mobile operating systems in Mexico
• StatCounter, mobile operating systems in Argentina
• Loyalty cards, Google for Developers